|BabyNameWizard.com Founders Laura Wattenberg and Jennie Baird
Perrot Library is pleased to host “Have an Idea for A Website?” on Thursday, March 22nd, 2012, at 7:30 PM. Find out how two moms turned a typical parenting conflict into a multi-platform media business, starting the popular baby naming website BabyNameWizard.com. Laura Wattenberg, best-selling author of The Baby Name Wizard: A Magical Method for Finding the Perfect Name for Your Baby, and her business partner, Jennie Baird, will discuss the origins of their business, including tips and tactics for turning an idea into a successful website. Ms. Wattenberg is a writer, researcher, and software designer who developed the name analysis software after becoming frustrated in her search for names for her two daughters. Co-founder Jennie Baird spent 15 years as a digital media executive working for companies like Dow Jones, AOL and NBC.